John is a commercially focused Business Development / Commercial Director with 20+ years business development experience in UK, EU, Africa, Asia and US in SME and corporate settings. He has a proven track record of achieving high sales results within the B2B environment by taking a consultative sales approach. John has extensive experience in many sectors including prepaid telecoms, prepaid financial services, retail marketing, retail POS connectivity, payments market, and digital distribution technology, working with companies such as Experian and Expansys. He is also a non-exec director for Nebeus Crypto Bank, a leading global FinTech service. He is passionate about meeting clients, understanding their needs, providing solutions that are mutually beneficial and ultimately grow an organisations market share.